The world is waking up to the dynamic, innovative, and deeply personal world of Vietnam fashion. Far beyond the iconic áo dài, a new generation of designers is blending rich textile traditions with contemporary, global trends, creating a style landscape that's both timeless and incredibly modern. From the bustling streets of Hanoi to the chic boutiques of Ho Chi Minh City, a vibrant fashion scene is capturing international attention. This surge in creativity has made Vietnamese clothing a must-have for style-conscious individuals worldwide.
This guide is your direct portal to that world. We've curated a definitive list of the most exciting Vietnamese brands and designers you can shop online, right now. Forget endless searching; we're giving you a direct roadmap to discover authentic, high-quality pieces, from artisanal slow fashion at Kilomet109 to the cutting-edge designs of CONG TRI and the vintage-inspired summer looks from Arrisco.
We will dive into each brand's unique aesthetic, provide practical shopping advice for international buyers, and even show you how to integrate these pieces into your wardrobe. Get ready to explore the craftsmanship, innovation, and sheer beauty that make Vietnam fashion so compelling. Your next favorite outfit is just a click away.
1. Arrisco
Arrisco stands out as a premier destination for anyone diving into contemporary Vietnam fashion, offering a sophisticated blend of vintage-inspired silhouettes and modern, trend-forward tailoring. Based in Ho Chi Minh City, this niche label masterfully captures the essence of summer allure, making it an essential online stop for style-conscious individuals aged 18 to 35. The brand’s collections are a masterclass in wearable art, focusing on distinctive pieces that you won’t find in mainstream stores.
What makes Arrisco a top-tier choice is its seamless fusion of unique design with an exceptional international shopping experience. The website is meticulously designed for a global audience, featuring multi-currency support, secure payment options like PayPal, and an intuitive checkout process. This user-centric approach removes the typical barriers to cross-border shopping, making high-quality Vietnamese design accessible to a worldwide market.
Why Arrisco Excels for Global Shoppers
Arrisco's strength lies in its ability to balance exclusivity with accessibility. The brand operates on a small-batch and pre-order model, which means each piece feels limited-run and special. Their Summer ’25 “Vintage Allure” drop, for example, features curated items like corset tops and flowing maxi dresses that perfectly encapsulate current trends while maintaining a timeless quality.
Here’s a breakdown of what sets Arrisco apart:
- Distinctive Product Selection: Arrisco’s collections are thoughtfully curated. Expect to find items like the Luna Cream Corset Top (1,312,500₫) and the Selene Maxi Dress (1,762,500₫), which showcase the brand's commitment to fit, detail, and seasonal flair. Their pieces are designed to be both statement-making and highly wearable.
- International-Friendly Platform: The entire shopping experience is optimized for international customers. The free global shipping threshold on orders over 3,000,000₫ is a significant advantage for those looking to invest in a few key pieces.
- Transparent and Trustworthy: Arrisco provides clear pricing in VND, comprehensive sizing charts, and direct customer support via email (contact@shoparrisco.com) and a local hotline. These trust signals create a secure and confident purchasing environment. For more insights into their design philosophy, you can explore Arrisco's perspective on what defines a modern Vietnamese fashion brand.
Practical Tips for Shopping at Arrisco
To make the most of your Arrisco experience, sign up for their newsletter. You'll receive a 10% discount on your first order and get early access to new drops, which is crucial given the limited stock of many items. Since many popular pieces are available for pre-order, plan your purchases ahead of the season to secure your favorite styles before they sell out.
Website: https://shoparrisco.com
2. Metiseko
For those seeking the pinnacle of ethical luxury in Vietnam fashion, look no further than Metiseko. Born in the enchanting ancient town of Hoi An, this slow-fashion label masterfully blends premium, locally produced mulberry silk and GOTS-certified organic cotton with distinctive, Vietnam-inspired prints. Their collections are a love letter to the country's natural beauty and cultural heritage, making them the perfect destination for elevated resort wear and standout occasion pieces.

Metiseko offers a seamless direct-to-consumer experience through its polished e-commerce site, complete with full English navigation and transparent policy pages. This makes it incredibly accessible for international buyers who want to invest in authentic, high-quality Vietnamese craftsmanship without leaving home.
What Makes Metiseko Stand Out
What truly sets Metiseko apart is its profound commitment to storytelling and artisanal quality. Each product page details the in-house sewing process and the inspiration behind the prints, which are dyed near Saigon. This transparency not only helps you appreciate the garment but also provides crucial context for assessing its fit and quality.
The brand operates on a small-batch model, meaning many pieces are limited runs. While this adds to the exclusivity of your purchase, it also means popular items can sell out quickly.
Shopping Tip: If you fall in love with a piece, don't wait! Due to their limited availability, items aren't always restocked. Act fast to secure your unique design before it's gone.
Pros and Cons at a Glance
| Pros | Cons |
|---|---|
| Premium mulberry silk & organic cotton | Limited stock; popular items sell out fast |
| Unique, Vietnam-inspired prints | Delivery times can vary by item |
| Strong brand storytelling & transparency | Higher price point reflects quality |
| Ships directly from Vietnam worldwide |
Metiseko is an essential stop for anyone wanting to explore the sophisticated side of Vietnam's fashion scene. For a deeper dive into how brands like Metiseko are shaping the industry, explore our complete guide to Vietnam fashion brands.
Website: https://metiseko.com
3. Kilomet109
For those who cherish deep sustainability and artisanal heritage, Kilomet109 is a cornerstone of the Vietnam fashion landscape. This Hanoi-based label, founded by designer Vũ Thảo, is celebrated for its devotion to natural materials and traditional techniques. The brand partners with ethnic-minority artisan communities, using handwoven hemp, cotton, and silk colored with stunning botanical dyes like indigo and ebony fruit to create truly unique, story-rich garments.

Kilomet109’s online store provides a direct gateway to these incredible textiles for a global audience. The website thoughtfully details the materials and processes behind each piece, offering a transparent shopping experience that connects you directly to the hands that crafted your clothes. International shipping via DHL Express is clearly outlined, making it straightforward to own a piece of authentic, sustainable Vietnamese craftsmanship.
What Makes Kilomet109 Stand Out
Kilomet109’s unwavering commitment to cultural authenticity and environmental consciousness sets it apart. Every product page is an education, explaining the specific botanical dyes used and the artisan partnerships involved. This transparency isn't just a marketing tactic; it's the core of the brand’s identity, allowing you to invest in fashion that genuinely preserves and celebrates Vietnamese heritage.
Because of this meticulous, slow-fashion approach, collections are small and sizes are often limited. This ensures each garment is exceptional but means you should act decisively if a piece catches your eye.
Shopping Tip: Pay close attention to the material and process notes on each item. They provide invaluable insight into the garment’s texture, drape, and unique character, helping you make a more informed and satisfying purchase.
Pros and Cons at a Glance
| Pros | Cons |
|---|---|
| Deep sustainability credentials | Small collections with limited sizes/quantities |
| Authentic, handwoven natural textiles | DHL international shipping can be costly |
| Transparent artisan partnerships & processes | |
| Clear international shipping policies |
Kilomet109 offers a profound connection to the heart of Vietnam's textile traditions, perfect for the conscious consumer. For more on where to find groundbreaking designers like Kilomet109, discover our guide to shopping in Ho Chi Minh City.
Website: https://www.kilomet109.com
4. Leinné
For those who believe accessories make the outfit, Leinné is a must-know name in Vietnam fashion. This Ho Chi Minh City-based artisanal brand elevates resort wear with its collection of exquisitely handcrafted raffia hats, sculptural bags, and unique jewelry. Each piece is thoughtfully made in their Saigon atelier, blending traditional techniques with a contemporary, fashion-forward aesthetic that appeals to a global audience.

Leinné offers a sophisticated e-commerce experience tailored for international shoppers. The website features a US-facing catalog with live pricing in USD and EUR, alongside clear global shipping options. This focus on accessibility makes it effortless for discerning buyers worldwide to acquire a piece of Saigon's artisanal soul and elevate their personal style.
What Makes Leinné Stand Out
What truly distinguishes Leinné is its celebration of masterful craftsmanship as a form of art. The brand's strong design narrative shines through in its bespoke and limited-edition pieces, ensuring a sense of uniqueness and exclusivity. The website provides detailed shipping and delivery timelines, including both standard and express options, so you know exactly when to expect your handcrafted treasure.
This transparency and commitment to quality make Leinné a go-to for statement accessories. Their pieces are not just products; they are wearable sculptures born from Vietnam’s rich artisanal heritage.
Shopping Tip: Keep an eye out for their pre-order and bespoke items. While they require a longer lead time, ordering one of these pieces is an opportunity to own a truly unique, custom-crafted accessory directly from their Saigon studio.
Pros and Cons at a Glance
| Pros | Cons |
|---|---|
| Elevated craftsmanship & strong design narrative | Premium pricing on hats and bags |
| Unique, handcrafted raffia accessories | Lead times for pre-order can be long |
| Clear global shipping & delivery info | Limited-edition pieces sell out quickly |
| US-facing catalog with USD/EUR pricing |
Leinné is the perfect destination for fashion lovers seeking accessories that tell a story. To see how other brands are incorporating artisanal details into their collections, see how Arrisco is innovating with sustainable materials.
Website: https://leinne.com
5. CONG TRI
For the ultimate in high-fashion artistry, CONG TRI is the pinnacle of the Vietnam fashion scene. As the country's most internationally recognized luxury house, CONG TRI brings haute couture and avant-garde ready-to-wear designs from the runway directly to a global audience. This is where you find breathtaking, celebrity-endorsed gowns and meticulously crafted pieces that redefine modern elegance with a distinct Vietnamese sensibility.

The official website serves as a digital showroom, offering an immersive look into current collections and providing a direct line for inquiries and boutique appointments. It's perfectly tailored for international connoisseurs, with clear shipping information for the Americas, making it accessible for US buyers eager to invest in a piece of fashion history. The platform even offers made-to-order and repair services, ensuring a truly bespoke luxury experience.
What Makes CONG TRI Stand Out
What truly sets CONG TRI apart is its direct-from-brand access to world-class couture and runway looks. You aren't just buying clothes; you're acquiring a piece of wearable art designed by a master craftsman. The site allows you to explore entire collections, from ethereal gowns to structured separates, with the option to inquire about pieces that are often price-on-request.
This level of exclusivity means that many items require a personalized approach. The customer care team facilitates bespoke orders, ensuring each garment meets the highest standards of quality and fit.
Shopping Tip: Use the "Inquire" button for pieces without a listed price. This opens a direct conversation with the brand's representatives, who can provide details on pricing, availability, and potential customization for a truly one-of-a-kind garment.
Pros and Cons at a Glance
| Pros | Cons |
|---|---|
| Direct access to authentic runway looks | Many pieces are price-on-request |
| Clear regional shipping to the US/Americas | Premium pricing reflects couture quality |
| Made-to-order & repair services available | Couture items have longer lead times |
| Unparalleled craftsmanship and design |
CONG TRI offers a glimpse into the highest echelon of Vietnam's fashion industry. For a look at how emerging brands are making their own mark, read our guide to Vietnam's local clothing brands.
Website: https://congtri.com
6. AO DAI MYAN
For those dreaming of a perfectly tailored, traditional Vietnamese garment, AO DAI MYAN is an exceptional direct-to-consumer atelier. This small studio specializes in custom and ready-to-wear áo dài for both women and men, offering luxurious fabrics like linen, silk, and velvet. It’s an ideal destination for international buyers, especially in the US, who want an authentic, made-to-measure piece of Vietnam fashion without the guesswork.

AO DAI MYAN provides a seamless online experience with a full English-language storefront, transparent pricing for custom work, and free worldwide shipping. The robust customization options allow you to select your preferred fabric, choose from a vast color palette (with over 60 linen shades), and provide your exact measurements for a flawless fit.
What Makes AO DAI MYAN Stand Out
What truly distinguishes AO DAI MYAN is its dedication to personalized, artisanal production. This isn't mass-market fashion; each garment is made-to-measure by a small team, ensuring impeccable quality and a perfect fit. The brand’s website is incredibly transparent, with product pages clearly listing example prices for custom silk and linen áo dài, removing the typical ambiguity of bespoke services.
This ethical, small-studio approach means your garment is crafted with care, but it also requires a lead time for production. While returns on custom items can be more restricted, the result is a unique garment made just for you.
Shopping Tip: Take your measurements carefully before ordering. Since the garments are made-to-measure, accurate numbers are crucial for achieving the perfect silhouette. Double-check their measurement guide for the best results.
Pros and Cons at a Glance
| Pros | Cons |
|---|---|
| Made-to-measure service for a perfect fit | Custom production requires a lead time |
| Transparent pricing for bespoke garments | Potentially restricted returns on custom items |
| Free worldwide shipping | Color variation possible with hand-dyed silk |
| Ethical, small-studio production |
AO DAI MYAN is a must-visit for anyone seeking a modern yet timeless áo dài. To discover more about the unique appeal of ateliers like this, discover more about local brands in Vietnam.
Website: https://aodaimyan.com
7. Etsy (Custom Vietnamese Dress / Ao Dai categories)
For those looking to find or create the perfect áo dài, Etsy is an indispensable global marketplace. This platform connects buyers directly with a vast community of independent sellers, many based in Vietnam and the US, who specialize in both pre-made and custom-tailored traditional Vietnamese dresses. It’s the ideal destination for anyone seeking a specific style, budget, or delivery timeline, from intricate bridal wear to modern, casual designs.
Etsy empowers shoppers with powerful search filters, allowing you to narrow down thousands of listings by size, free shipping options, and even desired arrival dates. The ability to message sellers directly for customizations makes it a go-to for achieving a perfect, made-to-measure fit, merging the convenience of online shopping with the personalization of a traditional tailor.
What Makes Etsy Stand Out
What truly sets Etsy apart in the Vietnam fashion space is the sheer breadth of choice and direct access to creators. You can find everything from affordable, ready-to-ship pieces from US-based sellers offering fast domestic delivery to hand-beaded, couture-level gowns crafted by artisans in Vietnam. Each seller’s page includes crucial information like ratings, production turnaround, and shipping methods, giving you the tools to make an informed decision.
This direct-to-maker model fosters a unique connection. For sellers, presenting their creations effectively is key to success. Understanding e-commerce merchandising best practices can make a significant difference in how their beautiful garments are perceived by a global audience.
Shopping Tip: Always read recent reviews and check the seller's return policy before purchasing. Don't hesitate to send your exact measurements and ask for fabric photos to ensure the color and quality meet your expectations.
Pros and Cons at a Glance
| Pros | Cons |
|---|---|
| Huge variety of styles & price points | Quality and policies vary significantly by seller |
| Custom-to-measure options are widely available | Color accuracy can differ from photos |
| Fast US delivery from US-based shops | Production & shipping times differ by shop |
| Direct communication with makers for personalization |
Etsy is an essential platform for anyone seeking a personalized piece of Vietnamese culture. For more insight into the diverse world of Vietnamese designers, read our guide to Vietnam's local clothing brands.
Website: https://www.etsy.com
Vietnam Fashion — 7-Brand Comparison
| Brand | Complexity 🔄 | Resources & Cost ⚡ | Expected Quality / Impact ⭐📊 | Ideal Use Cases 💡 | Key Advantages |
|---|---|---|---|---|---|
| Arrisco | Medium 🔄 — DTC small‑batch + pre‑order management | Mid‑range VND prices (examples 412k–1.76M); free global shipping over 3,000,000₫ | High quality fit & trend impact ⭐⭐⭐⭐ — distinctive seasonal drops | Trendsetters seeking limited‑run summer pieces; international shoppers | Multi‑currency & PayPal; transparent pricing; newsletter early access |
| Metiseko | Low–Medium 🔄 — slow‑fashion small runs, straightforward DTC | Premium materials (mulberry silk, GOTS cotton) → higher cost | High craftsmanship & unique prints ⭐⭐⭐⭐ | Resortwear/occasion buyers who want artisanal Vietnam‑inspired prints | Strong product storytelling; locally produced premium fabrics |
| Kilomet109 | High 🔄 — artisan partnerships, handwoven & dye processes | Premium/variable; DHL international (can be costly) | Very high authenticity & sustainability impact ⭐⭐⭐⭐⭐ | Buyers prioritizing sustainable, culturally authentic textiles | Transparent production notes; strong sustainability credentials |
| Leinné | Medium 🔄 — atelier production, bespoke & limited editions | Premium pricing; bespoke lead times increase cost/time | High design‑forward accessories & resort appeal ⭐⭐⭐⭐ | Fashion‑forward accessory shoppers and resort wardrobes | Handcrafted raffia/sculptural pieces; USD pricing; clear shipping |
| CONG TRI | High 🔄 — couture, made‑to‑order, boutique coordination | Luxury / price‑on‑request; premium lead times | Very high luxury & runway access ⭐⭐⭐⭐⭐ | US/international buyers seeking high‑fashion Vietnamese couture | Direct couture access; regional shipping guidance (Americas) |
| AO DAI MYAN | Medium 🔄 — made‑to‑measure atelier workflow | Transparent custom pricing; free worldwide shipping | High for custom traditional garments ⭐⭐⭐⭐ | US buyers who want made‑to‑measure áo dài with clear costs | Extensive customization; price transparency; small‑studio ethics |
| Etsy (Custom Ao Dai) | Low 🔄 — marketplace model, many sellers | Wide price range (budget → bridal); fast US options from local sellers | Variable quality & impact ⭐⭐–⭐⭐⭐⭐ (seller dependent) | Shoppers seeking variety, budget options or fast US delivery | Massive selection; seller ratings, filters and direct messaging |
Styling Your Finds and Embracing the Vietnamese Aesthetic
Our journey through the vibrant landscape of Vietnam fashion has revealed a world brimming with creativity, heritage, and forward-thinking design. From the modern elegance of CONG TRI’s couture to the sustainable, artisanal ethos of Kilomet109, it's clear that Vietnamese designers are making a profound impact on the global stage. We've seen how brands like Metiseko blend classic Vietnamese motifs with contemporary silhouettes and how Leinné celebrates the art of handcrafted accessories. This is a fashion scene defined by its incredible diversity.
The true magic happens when you bring these pieces into your own wardrobe. The key takeaway is that Vietnam fashion is not a single, monolithic style; it's a rich tapestry of influences. You can embrace the refined tradition of a custom-fit garment from AO DAI MYAN or find a unique, handcrafted piece on Etsy that speaks to your personal taste. Each brand offers a distinct narrative and a unique way to express yourself.
Bringing Vietnamese Design into Your Daily Style
Integrating these finds is about more than just wearing a new garment; it’s about storytelling. Think about the rich textures and thoughtful craftsmanship as the central elements of your outfit.
- For the Minimalist: A single piece from Arrisco, like one of their Summer '25 vintage-inspired tops, can elevate a simple look of tailored trousers or denim. The focus is on the unique cut and fabric, allowing the garment’s story to shine through.
- For the Eclectic Dresser: Don't be afraid to mix and match. Pair a hand-dyed silk scarf from Kilomet109 with a leather jacket or drape it over a simple slip dress. The contrast between traditional craft and modern styling creates a compelling, personalized look.
- For the Special Occasion: A meticulously crafted Ao Dai is timeless. Whether you choose a traditional design or a modern interpretation, it's a powerful statement piece that celebrates cultural artistry with grace and elegance.
Actionable Next Steps: Curate Your Collection
Now that you're inspired, it's time to take action. As you explore these brands, consider which one aligns best with your needs and aesthetic. Are you drawn to the sustainable, slow-fashion movement? Kilomet109 is your starting point. Do you value modern, romantic silhouettes with a touch of nostalgia? Arrisco’s collection is calling your name.
For emerging designers and smaller artisans you discover on platforms like Etsy, their ability to connect with a global audience is crucial. For fashion brands looking to establish their online presence beyond marketplaces, exploring the best ecommerce platforms for small fashion businesses can provide more control and branding opportunities. This empowers them to tell their stories directly to you.
Ultimately, investing in Vietnam fashion is an investment in authenticity. You are supporting independent designers, preserving traditional techniques, and participating in a dynamic conversation that beautifully merges the past with the future. Go forth, explore their collections, and wear their stories with pride.
Ready to infuse your wardrobe with the romantic, vintage-inspired spirit of modern Vietnam fashion? Discover the Arrisco Summer '25 collection, where timeless design meets contemporary wearability. Explore our latest arrivals and find the piece that tells your unique style story.